Work is still under way for the completion of a new tourism marketing plan and destination branding for the Prefecture of Kilkis by Anaptyxiaki Kilkis (ANKI) AAE OTA (Developmental SA for Local Government Organisations) and the contractor company, Gnosi Anaptyxiaki L.P., in the framework of implementing the actions of the ‘NETOURAL’ project (deliverable 5.1.4).
The action is being carried out with the goal of enhancing tourism development in the border region, in light of transnational cooperation, with an emphasis on sustainable (viable) tourism and its alternative forms. Currently, an opinion poll is being carried out addressed to all local agencies, residents of and visitors to the Prefecture of Kilkis, as well as, naturally, businesses (travel agencies, accommodation, restaurants, agrotourism enterprises, outdoor or cultural activity enterprises, etc.) in the Prefecture of Kilkis.